In surface science, accurate controlling and detailed characterization of metal supported ultrathin film growth of transition metal oxides (TMO) is a central requirement for collecting reliable empirical data which in turn can be used to improve and extend the existing theoretical models and approaches, such as density functional theory (DFT). In this work, the controlled growth of TMOs on the Ag(100) surface is investigated by means of scanning tunneling microscopy (STM) in conjunction with various other surface science techniques. In addition, a novel promising experimental approach to effectively affect and control the growth of TMOs by high electric fields is presented. The investigations concerned the TMO systems MnxOy and WOx on the Ag(100) surface. The strikingly anisotropic growth of the (2x1)-MnO/Ag(100) system is characterized by long and narrow stripes which form a complex 2D surface network of MnO islands. The growth mechanism of this system has been rationalized by first-principle DFT calculations. The (WO3)3 clusters deposited at room temperature form ramified fractal islands. Above a threshold temperature of 700 K, a fully intact 2D WOx wetting layer emerges at the surface. On top of this layer, beginning 3D growth in form of sharp needles is observed. Since the area of the wetting layer exceeds the nanometer-scale (up to 1 m), also low energy electron microscopy (LEEM) has been employed to study the growth kinetics of the WOx/Ag(100) system. Strong electric field experiments (1-2 V/nm) have been performed on both systems by employing a custom-designed UHV apparatus. Significant field-induces surface modifications have been observed in all experiments, and have been characterized by STM and Auger electron spectroscopy.