The increase in the numbers of the older and old population groups in our society, coupled with the continued rise in life expectancy of the European population, confronts society with numerous questions and problems. Apart from the political and economic challenges these changes pose, the question of how to deal with age and aging is increasingly entering into the consciousness of our society. In this context, the way in which people deal with age-related physical effects is of huge significance. “Everyone wants to live to be old, but nobody wants to look old” is the principle followed by many people, but what does it mean and how should it be judged in terms of ethics? In our performance-oriented society, aging is often presented as something negative or as a deficient state, which must be fought with all the means made available by Anti-Aging medicine. Many physicians in Austria offer numerous Anti-Aging treatments with the promise of slowing or even stopping the aging process. This reinforces the negative image which aging has. In the field of Anti-Aging medicine, a youthful appearance is often emphasised as guaranteeing a successful and happy life. This view is incompatible with medical ethics.This paper deals with this issue and other ethical subjects, with reference to selected Anti-Aging offers by the Austrian medical profession.